About Bluestreak
Bluestreak is a global technology company focused on delivering advanced marketing data solutions for interactive agencies and advertisers. Originally founded in 1999, Bluestreak is one of the few buy-side international ad management platforms available. In early 2003, UK-based Aegis Media set out to create Isobar, a truly global, full-service digital marketing network. In 2007, Aegis and Isobar acquired Bluestreak out of the understanding that technology and marketing data platforms would continue to play an increasingly important role in the evolution of interactive advertising.
From an enterprise-class third party ad serving to rich media and search tracking to reporting and analytics, Bluestreak’s platform is organized to provide essential marketing information as simply and accurately as possible.
Bluestreak 6.0
The Bluestreak 6.0 platform delivers the essential workflow, analysis and optimization for professional marketers interested in improving campaign efficiency and ROI. Bluestreak offers a centralized approach to planning and tracking your digital marketing efforts across multiple channels - display ads, search, rich media/video and email. Insights into campaign performance will give you confidence that you are making educated spending decisions. And…go one step further to use this valuable cross-channel insight to work in concert with search engine bid agents to further optimize search campaign results and insights.